How Pulse Protein raised €1.1m to fuel European growth
Full Deal Execution
The beginning
Pulse Protein emerged as an ambitious Belgian food player with a clear mission: make natural protein accessible to everyone. Built around locally sourced ingredients and a strong brand identity, the company had already demonstrated solid market traction across powders, bars and functional beverages. As demand accelerated, the founders were preparing the next phase of growth and looking for the right capital to support European expansion.
The turning point
As discussions with investors progressed, it became clear that this round would be more than a simple capital raise. The founders were looking for partners able to support their long-term vision, bring strategic value and respect the DNA of the company. The challenge shifted from raising funds to structuring the transaction properly and negotiating terms that would sustain growth while preserving alignment and control.
From funding to closing
We stepped in to support the founders throughout the final phase of the transaction. We structured and led negotiations with investors to balance growth ambitions, governance and founder protection, while drafting and negotiating the full transaction documentation to ensure clarity, robustness and alignment between all parties. We also coordinated the closing end-to-end, securing a smooth, efficient and timely execution.
The result
Pulse Protein successfully closed a €1.1m round, welcoming strategic investors, including an industrial partner with strong market expertise. The company is now well positioned to scale production, expand its product range and accelerate its European growth strategy.
What it means for founders
Growth rounds are defining moments. Capital alone is not enough; structure, alignment and execution matter just as much. With the right preparation and disciplined negotiation, founders can unlock growth while protecting their vision. When complexity increases and stakes rise, dups steps in to deliver legal and financial execution with focus, pragmatism and speed.
Thinking about your first round
Start with a confidential conversation. We will help you structure and negotiate it with precision and pragmatism.
