Fundraising advisory for tech startups

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In tech, growth moves fast, and your fundraising should too

Whether you're building SaaS, AI, fintech, or deeptech, you need capital that fuels growth without creating friction or dilution traps.

At dups, we help tech startups raise smarter, negotiate stronger, and close faster. Our integrated legal and financial team structures your fundraising from strategy to closing, ensuring your deal terms match your long-term vision.

Why tech startup fundraising is unique

Fundraising in tech comes with its own dynamics: fast growth (investors expect speed and metrics), scalable models (valuation tied to ARR and churn), IP and code ownership (critical for due diligence), and competitive rounds (term sheet pressure and short timelines).

We simplify this chaos. Our mission: help founders focus on product and execution, while we handle valuation, structure, governance, and investor readiness.

Our approach: from readiness to closing

1. Investment readiness and strategy

We start by aligning your business and funding roadmap: valuation modeling (ARR multiples, CAC/LTV ratios), investor targeting (VCs, seed funds, corporate investors), capital structure and runway modeling, and pitch deck and investor memo review.

We make sure your story and your numbers are investor-ready, fast.

2. Term sheet and negotiation

Once investors are engaged, we help you review and negotiate the term sheet, model dilution and future round impact, set governance and board structure that scales, and protect against aggressive clauses (liquidation prefs, anti-dilution, veto rights).

We translate legal terms into numbers, so you always understand what's at stake before signing.

3. Legal documentation and closing

We coordinate the entire legal and financial documentation process: shareholders' agreement (SHA) drafting and negotiation, convertible or SAFE setup for speed rounds, option pool and employee incentive plan alignment, and closing logistics and post-closing updates.

Everything is synchronized with no gaps between your valuation, your structure, and your documents.

Fundraising for all tech models

SaaS and subscription models

Valuation based on MRR/ARR and retention metrics, convertible or equity-based rounds, and governance light, with founder control preserved.

AI and deeptech startups

IP ownership and data rights structuring, convertible or milestone-based instruments, and strategic investor onboarding.

Fintech and regulated tech

Compliance and licensing readiness, cross-border investor documentation, and governance adapted to financial regulation.

Marketplaces and platforms

Multi-stakeholder equity modeling, transactional data valuation, and strategic partner or VC alignment.

What makes dups different

Integrated legal and financial expertise: we handle the full stack (valuation, deal structure, and documentation).

Speed with structure: we move at startup pace with no delays, no overlawyering.

VC fluency: we've negotiated with investors across Europe and the US; we know what's market, what's flexible, and what's dangerous.

Founder-first mindset: we design structures that preserve founder control and optionality for future rounds.

Deliverables you can expect

We deliver a complete tech fundraising package:

  • Investor readiness report (tech metrics focus)
  • Valuation and dilution model
  • Term sheet review and negotiation
  • Shareholders' agreement (SHA) drafting
  • Convertible note or SAFE setup
  • Closing and legal coordination
All deliverables are customized to your tech business model and growth stage.

What you get

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For SaaS or digital models, we use ARR or MRR multiples, adjusted for churn, growth, and retention. For AI/deeptech, we use IP maturity and defensibility metrics.

Early rounds can use convertibles (fast and flexible). Growth rounds usually favor priced equity with clearer governance.

Yes. We benchmark every clause against current VC standards to protect founder equity and control.

Typically 8 to 12 weeks if you're ready. We help compress that timeline by preparing legal and financial materials upfront.

Absolutely. We align Belgian and EU startups with UK or US investors, ensuring legal compatibility and governance scalability.

Raise tech capital.

Get the legal and financial expertise tech investors expect.

Start your tech fundraising with dups
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